Skip to content



Gentleman's Ride 2022

When we first reached out to the Gentleman's Ride about hosting a ride here in Hamilton, we could never have imagined being here six years later, riding with a group of amazing men and women who, since we started the ride in 2017, have collectively raised over half a million dollars for men's health.

The weather certainly did not cooperate with us for the ride. We all got soaked. But, the fact is, the ride wasn't really about the weather. It wasn't about how comfortable we were, or how much fun we were having. It wasn't not about that at all.

The ride was about men for whom most days are gloomy, or overcast, or challenging, no matter how sunny it is outside. The ride was about awareness. About fundraising. The ride was about the half a million men that die from suicide each year, men who feel they have nowhere else to turn.

The ride was about the 25,000 Canadian men who will be diagnosed with prostate cancer this year and the 5,000 that will die from it. We were not riding for ourselves. We rode for them.


Photos by Kyle Poole
Older Post
Newer Post


The Bikeriders: The 1960s photography that inspired the film

The Bikeriders by Jeff Nichols and starring Jodie Comer, Austin Butler, Tom Hardy, and Norman Reedus, has been entertaining audiences for months now. But many people are surprised to hear that the film was actually inspired by a 1968 photo series by American photographer and filmmaker Danny Lyon.

Natsukashii - a vintage Japanese Kayōkyoku playlist by Steeltown

Definitely our strangest playlist yet. Before Japanese Idols and J-Pop there was Kayōkyoku. A genre of music influenced heavily by western rock and roll and usually had easy to follow melodies, sentimental narratives and straight forward lyrics designed to be relatable to the everyday Japanese person. 

Shopping Cart

Your cart is currently empty

Shop now